Web Strategy Digest - Filed under 'advertising'

AdWords Mobile Targeting By Device and Carrier

If you are doing mobile advertising this is a great feature for you. You can now target platform - Android, iPhone, Palm. You can also target mobile carriers - AT&T, Verizon, etc.

This level of segmentation is great and is likely geared at developers targeting these platforms specifically. If you are an iPhone app developer there's not really too much sense in running mobile ads on Android.

Now - you can just target iPhone specifically if need be

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Filed under // advertising

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Facebook Developing Conversion Tracker For Ad Platform

via mediapost.com

I would prefer integration with Google Analytics

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Filed under // advertising facebook social media

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Recipe For High ROI Ad Text

via roirevolution.com

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Google AdWords Testing Inline Contact Forms

via searchengineland.com

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Filed under // advertising adwords google

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Social Media And Search Advertising Top The List For SMB's In 2010

via emarketer.com

"The largest group of small businesses, 19%, also rated e-mail marketing their most important tactic, and it was also the No. 1 activity that had been used more because of the recession, followed by social media."

This seems about right. If you are having problems planning out your 2010 web strategy - let us know or join our free membership to get answers to all your questions

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Filed under // advertising search social media

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